SGI / NARRATIVE & INFLUENCE

Think tanks · Media · NGOs

What's loud isn't always what's real.

When a narrative, claim, or campaign is moving online, we tell you what is really happening underneath it: who is driving it, whether the network behind it is authentic, and whether it is about to spill into real-world violence. Every account, post, and reach figure in our reporting is confirmed directly at the source.

SEED POST · 2024 ADVOCACY ACCOUNTS PERSONALITY AMPLIFIERS ADVOCACY PRESS MAINSTREAM COVERAGE THE CREDIBILITY LADDER · HOW A CLAIM CLIMBS
Post-levelVerified at the source
Cross-platformX · TikTok · Reddit · forums · news
Congressionally briefedReporting pedigree
Same-dayAvailable during live events
Research capabilities

Six ways we take a narrative apart.

From a single anchor account to a full two-year resurgence trace. Each capability stands alone or compounds with the others, and every deliverable ships with documented methodology fit for peer review.

Signature work

Narrative Intelligence & Virality Analysis

How a narrative spreads, who steers it, and where it's headed, from the actual seed posts to mass amplification.

  • Origin investigation: tracing a claim to its true point of ignition
  • Credibility-ladder analysis: how a claim climbs from advocacy posts into mainstream coverage
  • Dominant-narrative mapping with relative prevalence
  • Bottom-line-up-front briefs, built for decision-makers

Coordinated Inauthentic Behavior (e.g., bots and sock puppets)

Is the campaign organic, or manufactured? Sock puppets, engagement pools, and troll networks, enumerated and fingerprinted.

  • Network extraction from a single anchor account
  • Inauthentic-fingerprint analysis across accounts
  • Amplification-pool and template-account detection

Influence-Operation Attribution

Foreign and domestic influence activity traced to its operators, methodically, with the evidence shown.

  • Cross-platform actor correlation
  • Infrastructure & metadata analysis
  • State-aligned amplification-track mapping
  • Attribution graded by confidence, never overstated

Real-World Threat & Mobilization Risk

When online outrage starts turning into real-world action: a severity-graded read on who is mobilizing whom, and how fast.

  • Severity tiers from outrage to real-world action
  • Early signals that online anger may turn violent
  • Hour-by-hour escalation curves during live events

Verification & Attribution for Newsrooms

Pre-publication confidence on viral claims, anonymous accounts, and contested footage, on deadline.

  • Post-level verification of accounts & reach
  • Identity resolution behind anonymous handles
  • Same-day turnaround available

Briefings, Reports & Expert Testimony

Findings packaged for the audience that needs them: research partners, editorial boards, boards of directors, or Congress.

  • Congressional-grade written briefs
  • Analyst briefings & Q&A sessions
  • Methodology documentation for peer review
Recent work · published reports

The reporting speaks for itself.

Two published investigations you can read in full, below. Client and partner work stays confidential as a matter of course, and is discussed on a call.

FEATURED · PUBLISHED RESEARCH

Beyond SGI’s own investigations, our founder has authored published narrative-intelligence research for national-security think tanks.

A narrative spreading from a single origin across a network
The difference

Every figure, traceable to its source.

We probe platforms directly and confirm every account, post, and engagement figure at the source. That surfaces the accounts genuinely driving a story, including the high-reach nodes that move a narrative without ever naming a place or using an obvious keyword.

The result reads like an intelligence product: bottom line up front, severity tiers defined, confidence stated, and every figure traceable to a source you can click.

EVERY FIGURE, CHECKED AT THE SOURCE @ACCOUNT · 1.2M VERIFIED AT SOURCE

Every account, post, and reach figure, confirmed directly

Engage

Bring us the narrative. We'll bring the receipts.

Research partnerships, single-question engagements, live-event coverage, and standing analyst support, scoped confidentially and priced per engagement.

Discuss a Research Question EVERY INQUIRY TREATED AS CONFIDENTIAL · SOURCE-PROTECTION DISCIPLINE THROUGHOUT
Contact

Talk to the analyst, not a sales team.

Inquiries go straight to our analysts. Most conversations start within one business day.